Second Year :: Class Projects

Part 2: Brainstorm at least 20 ideas for Bic Pens outdoor — use the “brainstorm squares” If you don’t find a solution you love in 20 — you will have to keep thinking and do more.

Part 3: Take your top idea that solved the problem and create one 8.5 x 11 sketch (one sketch per team) of your top idea / solution Take a snapshot of the teams 20 ideas in the idea pages as your “backup” Be prepared to pitch your top idea during class two and answer: How does it fix the Problem to solve?

Part 4: Read chapter 2 the strategy

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Upload to Google Slides by 9 am Week 2

Bring to small group meeting Week 2:

— 10 research questions completed

— 8.5 x 11 sketch of the teams top solution

— back up (brain storm sketches of other ideas that were explored)

Design Thinking

— Link for Week by Week

— Link for Journal Entries

— Syllabus.pdf

Today’s Topic:

We are Designers

Intro to class. Then, we’ll breakout and explore different design processes.

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Buy Before Class:

— Physical Notebook for journaling and sketching

— Pens and pencils of your preference

— Post-its can be helpful

— Auxiliary crafting supplies: Glue stick, scrap paper or cardboard, tape, etc.

— A way to capture video (smartphone video is totally acceptable!)

— Snacks. Treat yourself to some snacks.

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Week 1 In-Class Links:

— Breakdown of what’s happening today

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Lecture For Class:

— Link Coming

— Lecture Notes: Week 1

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Homework/Due Next Week:

Watch:

— Role of Sketching (18:00)

— Vivid Grammar (6:00)

— Find a one-Pager on Vivid Grammar here.

Read:

— dschool bootleg

— Drawing Confidence

— Interviewing Overview

Do:

— Journal Entry #2

Magazine

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Friday :: Click here for Week 1

Interactive

— Syllabus Link (Google Doc)

— Grading Rubric

Today’s Topic:

Expectations. Best Practices for User Research. Don’t Design without Data. Is Design School Obsolete?

We will be having 5 minute presentations — Summaries of research, what we know so far, how we plan to solve the problem, what we intend to build.

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Download For Class:

— What to cover in your presentations for the first day of class.pdf

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Lecture For Class:

— Link coming

— Lecture Notes (Google Doc)

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For Deeper Learning — Watch & Read:

— Links to Watch/Read: W1

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Homework:

— Project 1 Descriptions

— Weekly Milestones

— Project 2 Description

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Due Next Week:

Persona Pair / Empathy Map

Syllabus.pdf

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Read before class:

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Download before class:

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Lecture for class:

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Resources for after class:

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Homework for this week:

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Bring to class next week:

Special Topics

— Questionnaire.dox

— Syllabus.docx

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Today’s Topic:

Introduction to the class and it’s structure. Then, everyone will be pitching their idea, deciding on a project, and getting started.

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Download For Class:

— Day One.docx

— Creative Brief Template.doc

The week of Oct 5th

Advertising

Today’s Topic:

The importance of the Creative Brief and Review Bic Pen roughs in groups of 4

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Download For Class:

— In Class Exercise: Creative Brief: Concept

— Worksheet 1-Bic 4 color pen

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Watch & Read Before Class:

— (Read 3 min) Old School Review BIC 4-Color Ballpoint Multi-Pen article

— (Watch 0.29 sec) BIC 4 Color Pen Classic Commercial

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Lecture For class:

— Lecture Deck TBD

— Live Lecture Recording TBD

— The Creative Minute: Teams A and B will present a project from https://www.adsoftheworld.com that they believe was effective in solving a creative problem.

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Resources For Homework:

— Chapter 3 Print guidelines Pages 58-59

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Homework:

Part1: Use Worksheet 1-Bic 4 color pen to come up with 15 more ideas.

Part 2: Take your top idea that fixed the problem to solve from either of Week One’s 20 OR from the 15 ideas from “Worksheet 1-Bic 4 color pen” and make an 8.5 x 11 sketch

Part 3: Then expand that idea into 3 more executions and make 8.5 x 11 sketches of them and bring to Class 3. You should have 4 total sketches

Part 4: Read Chapter 4: The Campaign

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Upload to Google Slides by 9 am Week 3

— Four 8.5” x11” sketches of your campaign

Bring to small group meeting Week 3:

— Back up of explored ideas

Design Thinking

Today’s Topic:

We Design!

We’ll experience a micro design process in action in today’s action-packed workshop.

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Week 2 In-Class Links:

— Breakdown of what’s happening today

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Lecture For Class:

— Link Coming

— Lecture Notes: Week 2

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Homework/Due Next Week:

Watch:

— Just Enough Research (30:00)

— Design for Worldview (16:00)

Read:

— The 5 Whys

— Types of Research

— dschool bootleg Pages 55–64

Do:

— Journal Entry #3

Magazine

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Monday :: Click here for Week 1

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Friday :: Click here for Week 2

Interactive

Today’s Topic:

The Design Thinking Process. Personas, Context, & Scenario. Marketing vs. Research Based Personas

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Lecture For Class:

— Link coming

— Lecture Notes Week 2

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For Deeper Learning — Watch & Read:

— Links to Watch/Read W2

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Homework / Due Next Week:

School: Design System. All UI elements

Wine: Mood Board, Branding, Fonts, Colors

Police: Key Pillars, Branding, rough Illustration elements, symbols, or components

The week of Oct 12th

Advertising

Today’s Topic:

Art directions role in supporting a solution

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Download For Class:

— In Class Exercise: Creative Brief: Art Direction Challenge

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Lecture For class:

— Lecture Deck TBD

— Live Lecture Recording TBD

— The Creative Minute: Teams C and D will present a project from https://www.adsoftheworld.com that they believe was effective in solving a creative problem.

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Resources For Homework:

— Chapter 14: Execution

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Homework:

Part 1: Finalize your outdoor campaign for Bic Pens. Upload to Google Slides by 9 AM Week 4 your final document. Make sure to review FinalDoc_exampleBic.pdf for specifics

Part 2: Email to Lori.Peck@seattlecolleges.edu a compressed file of your back up ideas. One per team.

Design Thinking

Today’s Topic:

Research Methods

We’ll explore the different types of research methods and practice when to use which ones.

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Week 3 In-Class Links:

— Breakdown of what’s happening today

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Lecture For Class:

— Link Coming

— Lecture Notes: Week 3

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Homework/Due Next Week:

Read:

Watch:

— How to conduct user interviews (9:00)

Download:

— Prototyping Report Card

Do:

— Journal Entry #4

Magazine

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Monday :: Click here for Week 2

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Friday :: Click here for Week 3

Interactive

Today’s Topic:

Design Systems

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Lecture For Class:

— Link coming

— Lecture Notes Week 3

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For Deeper Learning — Watch & Read:

— Links to Watch/Read W3

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Homework / Due Next Week:

School: Wireframe

Wine: 3 design concepts for desktop

Police: 3 design concepts for desktop

Police: 3 design concepts for desktop

The week of Oct 19th

Advertising

Today’s Topic:

When the solution isn’t an ad: Ambient advertising

Bic 4 Color Pen Due Local Yokel Kick off

^^^^^^^^^^^^^^^^^^^

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Download For Class:

— In Class Exercise: Creative Brief: Sell perfume

— Project 2 files: Local Yokels.zip

— Miro Links.pdf

— Worksheet 2-Local Yokels.pdf

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Watch & Read Before Class:

— Click here: Ads of the World: Ambient

— Read Chapter 8: Ambient

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Lecture for class:

— Lecture Deck PDF

— Live Lecture Recording TBD

— The Creative Minute: Team E and F will present a project from https://www.adsoftheworld.com that they believe was effective in solving a creative problem.

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Resources For Homework:

— Standard Banner Sizes List

— 14 Design Best Practices for Display Ads

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Homework:

Part 1: Use Worksheet 2 to brainstorm 15 ideas for Local Yokels — use the “brainstorm squares” If you don’t find a solution you love-you will have to keep thinking and do more.

Part 2: Take your top idea that solved the problem and create one 8.5 x 11 sketch — one sketch per team — of your top idea / solution.

Part 3: Take a snapshot of the team’s 15 ideas in the brainstorm squares and save as your back up. Be prepared to pitch your top idea during Class 5 and answer How does it fix the problem to solve?

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Upload to Google Slides by 9 am Week 5

— Your top idea in an 8.5 x 11 sketch

Bring to small groups Week 5

— Your back up ideas

— Your completed 10 research questions

Design Thinking

Today’s Topic:

Research Planning

We’ll create a research plan for Erik’s class project.

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Week 4 In-Class Links:

— Breakdown of what’s happening today

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Lecture For Class:

— Link Coming

— Lecture Notes: Week 4

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Homework/Due Next Week:

Read:

—

Watch:

—

Download:

—

Do:

— Journal Entry #5

Magazine

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Monday :: Click here for Week 3

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Friday :: Click here for Week 4

Content for Accordion Panel 1

Interactive

Today’s Topic:

Accessibility and Inclusion. Design that works for everyone is just good design.

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Lecture For Class:

— Link coming

— Lecture Notes Week 4

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For Deeper Learning — Watch & Read:

— Links to Watch/Read W4

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Homework / Due Next Week:

— Revisions based on user testing with Katie

— What you learned, how you pivoted

Wine, Police: Webflow rough School: Refining

The week of Oct 26th

Advertising

Today’s Topic:

Interactive Solutions

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Download For Class:

— In Class Exercise: Creative Brief: Local Yokels Creative banner ads

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Read Before Class:

— Read pages 208 – 215: Banner Ads

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Lecture for class:

— Lecture Deck PDF

— Live Lecture Recording TBD

— The Creative Minute: Teams G and H will present a project from https://www.adsoftheworld.com that they believe was effective in solving a creative problem.

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Resources For Homework:

— 5 Design Principles to Master for Better Display Ads Article

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Homework:

Part 1: Take your top idea that fixed the Problem to Solve — from your original 15 ideas from Work sheet 2-Local Yokels.pdf.

Part 2: Then expand that idea into 3 more executions = a campaign, and make 8.5 x 11 sketches of them You should have 4 total. Keep in mind you have multiple aspect ratios in your layouts — so keep it simple and have a flexible art direction plan that accommodates this.

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Upload to Google Slides by 9 am Week 6

— Four 8.5 x 11 sketches of your top idea expanded out into a campaign.

Bring to small groups Week 6:

— Back up of explored ideas

Design Thinking

Today’s Topic:

Concept / Iterate

We’ll explore how to get the most out of our concepts and iterations.

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Week 5 In-Class Links:

— Breakdown of what’s happening today

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Lecture For Class:

— Link Coming

— Lecture Notes: Week 5

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Homework/Due Next Week:

Read:

—

Watch:

—

Download:

—

Do:

— Journal Entry #6

Magazine

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Monday :: Click here for Week 4

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Friday :: Click here for Week 5

Interactive

Today’s Topic:

UX storyboards UX improv skits

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Lecture For Class:

— Link coming

— Lecture Notes Week 5

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For Deeper Learning — Watch & Read:

— Links to Watch/Read W5

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Homework / Due Next Week:

School: Mobile app rough / progress on site

Wine: Onboarding Quiz / progress on site

Police: Social Media Strategy / progress on site

The week of Nov 2nd

Advertising

Today’s Topic:

Check in on progress for Local Yokels. In your check-in meetings: we’ll go over campaign sketches. Bring your back up ideas.:

— Click here to sign up: Sign Up Genius Link

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Homework:

Take your campaign and create 2 different art direction mood boards

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Upload to Google Slides by 9 am Week 7

2 Art direction mood boards

Design Thinking

Today’s Topic:

No Class.

Sign up for 1:1 check-ins, do journal entry and assigned watching / reading!

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Week 6 In-Class Links:

— Breakdown of what’s happening today

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Lecture For Class:

— Link Coming

— Lecture Notes: Week 6

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Homework/Due Next Week:

Read:

—

Watch:

—

Download:

—

Do:

— Journal Entry #7

Content for Accordion Panel 2

Magazine

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Monday :: Click here for Week 5

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Friday :: Click here for Week 6

Interactive

Today’s Topic:

Jobs To Be Done. What are you hiring this app to do? Recap laws of UX.

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Lecture For Class:

— Link coming

— Lecture Notes Week 6

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For Deeper Learning — Watch & Read:

— Links to Watch/Read W6

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Homework / Due Next Week:

School: Mobile app home screen + bus task

Wine: Mobile app. Like, rate, tasting notes

Police: Video rough

Video link of recorded class: TBD Password: TBD

Resources for after class:

Articles:

Homework for this week—

The week of Nov 9th* Wednesday Holiday

Advertising

Today’s Topic:

Wednesday Class: Veteran’s Day Holiday — No Class

Friday Class: Check in on progress for Local Yokels. In your check-in meetings: we’ll go over campaign sketches. Bring your back up ideas.:

— Click here to sign up: Sign Up Genius Link

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Homework for Week 8:

Part 1: Finalize your Local Yokel project. Follow directions in: Final Doc_example_Local.pdf

Upload to Google Slides by 9 am

Part 2: Compress “back up” work and email it to Lori.Peck@seattlecolleges.edu with your final project. Remember to include your 2 different mood boards.

Design Thinking

Today’s Topic:

Design Communication

We’ll explore how to make and communicate our design decisions during the process.

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Week 7 In-Class Links:

— Breakdown of what’s happening today

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Lecture For Class:

— Link Coming

— Lecture Notes: Week 7

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Homework/Due Next Week:

Read:

—

Watch:

—

Download:

—

Do:

— Journal Entry #8

Magazine

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Monday :: Click here for Week 6

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Friday :: Click here for Week 7

Interactive

Today’s Topic:

UI skills

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Lecture For Class:

— Link coming

— Lecture Notes Week 7

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For Deeper Learning — Watch & Read:

— Links to Watch/Read W7

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Homework / Due next week:

School: Polishing mobile app, almost done

Wine: What’s in the box? Polishing website

Police: Polishing website and video

The week of Nov 16th

Advertising

Today’s Topic:

Integrated campaign + social media supported solutions.

Small groups: Please bring a screen grab of your Miro board done in Design Thinking on Tuesday and Thursday, Week 8.

Local Yokels Due. Bike Works Kick off

^^^^^^^^^^^^^^^

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Read Before Class:

— Chapters 9 –10: Interactive and Social

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Download For Class:

— In Class Exercise: Creative Brief: Encourage Blood Donations

— Project 3 files: Bike Works. zip

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Lecture For Class:

— Lecture Deck PDF

— Live Lecture Recording TBD

— The Creative Minute: Teams I and J will present a project from https://www.adsoftheworld.com that they believe was effective in solving a creative problem.

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Homework for Class 9:

(Friday class please bring the following to Week 10 small groups and upload to Google Slides Week 9)

— List of 2 possible insights that you discovered and are considering pursuing.

— 3 ideas that support each insight sketched to 8.5 x 11-total of 6 sketches.

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Upload to Google Slides by 9 am Week 9

— Homework, All of the above.

Design Thinking

Today’s Topic:

High Level Stuff

We’ll experiment with a divergent ideation method to generate ideas for Lori’s class

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Week 8 In-Class Links:

— Breakdown of what’s happening today

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Lecture For Class:

— Link Coming

— Lecture Notes: Week 8

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Homework/Due Next Week:

Read:

—

Watch:

—

Download:

—

Do:

— Journal Entry #9

Magazine

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Monday :: Click here for Week 7

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Friday :: Click here for Week 8

Interactive

Today’s Topic:

Design Workshops. Lean UX/SPRINT., Presenting | Pitch Deck

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Lecture For Class:

— Link coming

— Lecture Notes Week 8

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For Deeper Learning — Watch & Read:

— Links to Watch/Read W8

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Homework / Due next week:

Finish Project 1. Prepare for your presentations.

The week of Nov 23rd* Holidays :: Th/F

Advertising

Today’s Topic:

Both Wednesday and Friday Class will attend Wednesday’s zoom meeting on 11/25/20 from 9:00 – 10:00 AM to discuss with the Bike Works client the needs of Bike Works and a have a student Q&A.

It is required that both sections attend and have at least 2 questions to ask.

Join Zoom Meeting https://zoom.us/j/93142667340

. . . . . . . . . .

Friday Class: Native American Heritage Day — No Class

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Homework for both classes:

1. Develop a strategy statement

2. Create sketches of the three campaign elements

3. Begin art direction mood boards (2)

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Upload to Google Slides by 9 am Week 10

1. Your strategy statement

2. Sketches of the three campaign elements

Design Thinking

Today’s Topic:

No Class

Complete assigned watching / reading and journal entry exercise!!

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Week 9 In-Class Links:

— Breakdown of what’s happening today

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Lecture For Class:

— Link Coming

— Lecture Notes: Week 9

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Homework/Due Next Week:

Read:

—

Watch:

—

Download:

—

Do:

— Journal Entry #10

Magazine

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Monday :: Click here for Week 8

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Friday :: Click here for Week 9

Interactive

PROJECT 1 IS DUE.

PRESENTATIONS

Introduce project 2

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Lecture For Class:

— Link coming

— Lecture Notes Week 9

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For Deeper Learning — Watch & Read:

— Links to Watch/Read W9

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Homework:

— Project 2

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Due next week:

HTML rough drafts

The week of Nov 30th

Advertising

Today’s Topic:

Teams work to solve Bike Works / Regular class day in Zoom for both sections, starting 9am

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Read Before Class:

— (Watch 5.50 min) 5 Tips for Delivering Great Zoom Presentations

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Download For Class:

— In Class Exercise: Creative Brief: First aid kit

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Lecture For Class:

— Lecture Deck PDF

— Live Lecture Recording TBD

— The Creative Minute: Team K will present a project from https://www.adsoftheworld.com that they believe was effective in solving a creative problem.

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Homework for this week:

— Finish 2 mood boards

— Create computer comps for your 3 campaign elements based on your favorite art direction board.

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Upload to Google Slides by 9 am Week 11

Computer comps for your 3 campaign elements based on your favorite art direction board the 2 mood boards that you developed

Design Thinking

Today’s Topic:

What is Design?

We’ll practice storytelling by explaining what is the value of design.

Week 10 In-Class Links:

— Breakdown of what’s happening today

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Lecture For Class:

— Link Coming

— Lecture Notes: Week 10

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Homework/Due Next Week:

Read:

—

Watch:

—

Download:

—

Do:

— Journal Entry #11

Magazine

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Monday :: Click here for Week 9

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Friday :: Click here for Week 10

Interactive

Today’s Topic:

TBD/Flex week/individual meetings

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Lecture For Class:

— Link coming

— Lecture Notes Week 10

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For Deeper Learning — Watch & Read:

— Links to Watch/Read W10

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Homework / Due next week:

Finish Project 2. Prepare final HTML & CSS presentation.

The week of Dec 7th

Advertising

Today’s Topic:

Teams work to solve Bike Works / Scheduled check ins

— Click here to sign up: Sign Up Genius Link

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Homework:

Finalize your final deliverables and presentation

Design Thinking

Today’s Topic:

Final Presentation

Final Class. We’ll share our work the past weeks and practice constructive group feedback.

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Week 11 In-Class Links:

— Breakdown of what’s happening today

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Lecture For Class:

— Link Coming

— Lecture Notes: Week 11

Magazine

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Monday :: Click here for Week 10

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Friday :: Click here for Week 11

Interactive

PROJECT 2 IS DUE.

FINAL HTML PRESENTATIONS

Discussion of winter quarter

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Lecture for class:

— Link coming

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Read before class:

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Download before class:

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Lecture for class:

_________________________

Resources for after class:

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Homework for this week:

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Bring to class next week: